You may remember the saga of Poco Uno, in which the owner of a Russian dwarf hamster talked her little pet into a newscast. Not long after Poco Uno’s photo aired, the hamster won a weekly contest at a site run by Purina.

Here’s the announcement I got from Poco Uno’s owner:

I know you must be busy but I just wanted to share with you that the Little One, aka Poco Uno won pet of the week on this Purina site http://www.petcentric.com/Pics/Photo-Challenge.aspx - it is meant for cats and dogs, but I entered him anyway. You beat them to the punch though! He was on the news last night (I still have not uploaded the picture of him watching-he is so excited) which beat Purina who posted him as the winner today.

Thought you might get a laugh and be able to tell everyone you beat Purina out by having him on TV first!